TheGaygency
For LGBTQ+-owned brands doing $20k+ a month

Grow your brand without translating it.

We build and run the full growth system for LGBTQ+-owned brands. Ads, funnel, and email working as one machine, against 90-day targets we agree on together and put in writing.

If we miss those targets, we keep working at no additional fee until we hit them.

Book a growth session A short application, then pick a time that works. We take on a limited number of brands.

The truth about marketing an LGBTQ+-owned brand: your audience isn't hard to reach. It's hard to fake.

Generic agencies underperform for queer brands because the creative reads translated, and the community can tell. We're a queer-founded performance agency. We buy media every day, and you never have to explain your audience to us because we are your audience.

The Community-Native Growth System

What we install, in three steps.

1
Audience-native strategy and creative

We start from lived fluency in your audience plus your numbers. No discovery phase where you teach an agency your own community.

2
Full-funnel build

Ads, landing pages, email flows, and tracking wired into one system, not a pile of disconnected campaigns.

3
Weekly optimization against agreed targets

Real dashboards, weekly decisions, creative refreshed before it burns out. You see everything.

Receipts

Brands that trust us with their growth.

Nasty Pig Adam's Nest Automic Gold The Haus of H Family Room Wine NC Courage Gaydar

Paid media, e-commerce, email, web, and brand work across queer-owned apparel, jewelry, wine, wellness, sports, and community products. We also built and launched our own LGBTQ+ app, so we know what it takes to be the founder too. Case studies with the numbers behind them are walked through on the call.

The guarantee

Hit the 90-day targets we set together, or we keep working at no additional fee until we do.

Targets get agreed in writing during onboarding, so both of us know exactly what winning means.

Fit check

Who this is for.

A fit

  • LGBTQ+-owned or queer-market consumer brands
  • Roughly $20k a month in revenue or more
  • Founder is ready to hand off marketing to a real system
  • Want growth that sounds like the brand, not a translation of it

Not a fit

  • Pre-revenue or pre-product brands
  • Shopping for a cheap ads freelancer
  • Looking for one-off Pride campaigns
  • Not ready to start within about 30 days

Ready when you are.

Fill out the short application and pick a time. You'll talk to the founder, not a sales rep.

Book a growth session